Ohio State NIL.
Ohio State — the Buckeyes in Columbus, OH is a Big Ten program in the P4 football and men's basketball NIL market. Ohio State sits in the Big Ten, a P4 football market. Collectives and brand deals here do not move like a Group of 5 leftover or a Power 4 blue-blood — the calculator asks for school on purpose. Premium positions (QB, EDGE, portal guards) move more at Ohio State than a generic athlete tag. Enter position, not just "Ohio State football."
Questions about Ohio State NIL
How much NIL do Ohio State football players make?
At the P4 / Big Ten tier Ohio State plays in, typical football NIL bands run $30,000–$2,500,000. Starters and portal additions sit toward the top; depth sits toward the bottom. Run the calculator with your snaps for a file-specific number.
Does Ohio State pay Power 4 NIL?
Ohio State is a Power 4 Big Ten school. That is the top NIL tier in college football, but not every roster spot is a seven-figure job. Position and playing time still dominate.
Can I use this if I'm transferring to Ohio State?
Yes. Set school to Ohio State University, conference Big Ten, division P4. That's how we price inbound portal football — destination market, not the school you're leaving.
Do high school recruits committed to Ohio State get an NIL estimate?
Yes. Choose class year HS, enter recruiting stars, and pick Ohio State as the committed/projected school. Active 4-star and 5-star recruits have a $400k expected-NIL floor; everyone else is priced on projection plus the Big Ten market.
How much NIL do Ohio State men's basketball players make?
At the P4 / Big Ten tier Ohio State plays in, typical men's basketball NIL bands run $50,000–$2,000,000. Starters and portal additions sit toward the top; depth sits toward the bottom. Run the calculator with your snaps for a file-specific number.